The imagine series

Imagine if every proposal matched your best

Jennifer Chamberlaine · 2026-03-04 · 3 min read

Somewhere in your files is the best proposal your firm ever wrote. Every proposal since has been a photocopy of a photocopy, assembled at 11pm.

Imagine if every proposal that left the firm matched that best one: tailored, on-brand, and drafted in minutes.

What if quoting a new opportunity took minutes instead of an afternoon?

What if every document sounded like your firm at its sharpest?

What if senior review meant reading and improving, not drafting from scratch?

What if a few extra points of close rate quietly compounded all year?

Proposals are where expertise meets revenue. Treating them as an afternoon chore is the most expensive habit in professional services.

Here's how we take that off your plate.

The engine drafts from a few inputs: who it is for, what they need, what shape of engagement fits.

It writes in your voice, structured around what makes buyers say yes, with the right proof in the right places.

Seniors spend half an hour making it excellent instead of three hours making it exist. In a worked example at thirty proposals a month, a conservative seven point improvement in close rate is worth several hundred thousand euro a year.

What it adds up to: your best day, on demand.

See where your own firm stands.

The free diagnostic scores your positioning, ideal customer, message and digital presence in an afternoon. Red, amber, green. No email required to see your result.